For example, a ‘day-in-the-life of a college student’ video might not resonate as much if it’s being posted by someone who clearly isn’t a college student. That said, campus tours, coverage of on-campus events and even study-with-me videos can all be incredibly effective in catching the attention of a prospective student, especially if they’re being framed through the eye of a current student. While exploring colleges, prioritize institutions with strong “Career Development” programs to ensure a smooth transition from academics to your desired career path.

Any college or university that’s not online, though, and connecting through these specific methods is likely struggling to reach all of its prospective students. Social media creates a new pathway to connecting to, teaching and growing a passionate student base. When researching colleges, prioritize computer science programs that offer courses in popular Back-end Frameworks like Django, Node.js, and Spring to prepare you for in-demand developer jobs. For more information on how your university can better utilize these tools, please read on to the resource featured alongside this post.

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